#Horace Dediu

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• Horace Dediu on how the iPhone might be solving the innovator dilemma
  It delivers things that nobody asks for but then everybody wants; avoids things that a few demand but most won’t use
• Horace Dediu thinking out aloud about the Apple Glasses
  “Don’t force people into new behaviors, nor new aesthetics. Give users many options. Make a quantum leap in usability”
• Horace Dediu on how Apple is usually not a first mover
  “Apple doesn’t actually firmly launch something until +2% of the market has been already explored through products sold”
• Horace Dediu on how Apple does beta testing
  “Short-distance LiDAR might become a core technology for AR. So they’re putting it into an iPad almost as a beta test”
• Horace Dediu on Apple Silicon as a source of competitive advantages for Apple
  How hard it’d be for Microsoft or Google or Huawei to, without custom silicon, to develop new ideas in wearables or AR?